Pinterest Ads Vs Facebook Ads – What Makes Pinterest Ads Better Than Facebook Ads?

Both pinterest ads vs facebook ads offer unique ad options and target audiences, making them well suited for different marketing goals. Pinterest is ideal for brand awareness, driving traffic, and showcasing products, while Facebook offers a wide range of ad formats, including lead generation and conversion ads. To determine which platform is best for your business, consider your goals and compare costs, audience reach, and performance.

What makes pinterest ads better than facebook ads is that your promoted pin will stay on Pinterest even after your campaign has ended. This means you will continue to receive leads and sales attributed to your advertisement long after your campaign has come to an end. This is why it is so important to make your ad image extremely compelling and closely resemble the landing page people will land on.

Pinterest vs. Facebook Ads: Which Platform Is Right for You

Pinterest users are mainly females between the ages of 25-50 and are looking for inspiration, recommendations & shopping (as long as you are targeting correctly). Because of this, it’s easier to find success on this platform when you are running an ecommerce campaign or targeting affluent millennial women. Pinterest also has strict guidelines around what is and isn’t allowed so it’s important to review these before you decide to run your ad.

Facebook, on the other hand, has a more diverse user base and allows you to create a variety of advertising types such as picture, video, carousel, and collection ads. These ad formats can all be highly effective and lead to high ROI.

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